Submit a display ad! Catch your next customer’s eyes with your pixel perfect display in our magazine!

For our display ads, we accept PDF files. If you can’t provide a PDF file or have questions about how to send a PDF, please contact our Production Department at 770-834-5929.

We can, in many cases, accept ads in other MAC APPLICATIONS, but a PDF will produce the best results and be the easiest to send.

Email is the preferred method of delivery, but we do accept files on CD or flash drives. When submitting please consider the following:

Include as much info as possible: i.e. what the attachments are, the run dates, your contact name and phone number, etc.

Send the ad as an attachment to your ad representative’s email address and to: graphics@westgashopper.com.

Guidelines

Artwork, Photos, Logos

When providing elements for your advertisement, please consider the following:

  • Scanned Line Art: Save at 300 dpi. Vector EPS files for logos are always recommended.
  • Photos: Send as JPEGs (TIFF & EPS files are also acceptable). Scanned photos should be saved at 200 dpi or larger at the size used in the ad.

Creating Camera-Ready Ads

For camera-ready ads, we accept PDF files. If you can’t provide a PDF or have questions, please contact our Production Department at 770-834-5929. While we can accept ads in other MAC APPLICATIONS, a PDF provides the best quality and is easiest to send.

When creating your PDF file, please consider:

  • Color Settings: All colors should be defined as CMYK. RGB images may alter the colors slightly and are not recommended.
  • Screen Fills: Avoid using screens less than 10%, as lower percentages may not reproduce well.
  • Fonts: Ensure all fonts are embedded or that all text is saved as outlines for best results.
  • Compression Settings: Use JPEG high compression or “Print Optimized” settings when distilling.
  • File Format: While JPEG files can be used, they may not result in the sharpest text.

Note: Avoid small, reverse copy as small variances in registration and newsprint bleed can make text hard to read.

Submitting Camera-Ready Ads

Preferred method of delivery is email, but we also accept files on CD or flash drives. When submitting, please include:

  • Detailed Information: Such as attachment contents, run dates, your contact name, and phone number.
  • Email Submission: Send the ad as an attachment to your ad representative’s email and to: graphics@westgashopper.com.
  • FTP Submission: If using an FTP site, provide the host, user ID, and password.

Deadlines

To ensure timely publication, please adhere to the following deadlines:

  • Ad Reservation: Tuesday by Noon, the week prior to publication.
  • Ad Copy: Tuesday by 5:00 pm, the week prior to publication.
  • Camera-Ready Ads: Wednesday by 3:00 pm, the week prior to publication.

Deadlines are strictly enforced due to our press schedule on the following Thursday morning.

Display Ad Dimensions

Front Page
Size: 10.25” x 8.85”
Full Page
Size: 10.25” x 10.2”

3/4 Page
7 Column: 10.25” x 7.65”
6 Column: 8.7679” x 8.925”

1/2 Page
7 Column: 10.25” x 5.1”
6 Column: 8.7679” x 5.95”
5 Column: 7.2857” x 7.14”
4 Column: 5.8036” x 8.925”

1/3 Page
7 Column: 10.25” x 3.4”
6 Column: 8.7679” x 3.96”
5 Column: 7.2857” x 4.76”
4 Column: 5.8036” x 5.95”
3 Column: 4.3214” x 7.93”

1/4 Page
7 Column: 10.25” x 2.55”
6 Column: 8.7679” x 2.975”
5 Column: 7.2857” x 3.57”
4 Column: 5.8036” x 4.4625”
3 Column: 4.3214” x 5.95”
2 Column: 2.8393” x 8.925”

1/8 Page
6 Column: 8.7679” x 1.4875”
5 Column: 7.2857” x 1.785”
4 Column: 5.8036” x 2.23”
3 Column: 4.3214” x 2.975”
2 Column: 2.8393” x 4.4625”

1/12 Page
5 Column: 7.2857” x 1.19”
4 Column: 5.8036” x 1.4875”
3 Column: 4.3214” x 2”
2 Column: 2.8393” x 2.975”

1/16 Page
4 Column: 5.8036” x 1.12”
3 Column: 4.3214” x 1.4875”
2 Column: 2.8393” x 2.23”
1 Column: 1.3571” x 4.4625”

1/32 Page
2 Column: 2.8393” x 1.51”
1 Column: 1.3571” x 2.5”